Mafia Trends Limited is engaged in the business of marketing and selling Men's fashion which includes apparel such as Jeans, Tshirts, Shirts, Chinos, Formal trousers and Formal shirts. It is strategically placed across various small Indian towns and cities including Kalol, Vadodara, alongwith Ahmedabad. Outside of Ahmedabad, it has strategically placed ourselves in tier-2; tier 3 cities, as it aims to penetrate its target market of young students, population belonging to transitioning class and middle income groups who aspire to wear affordable fashionable outfits. Considering its target market, it aims to deliver maximum value-to-cost benefits for its customers. So it appropriately follows the concept ofValue Retail. Its locational presence would resonate with the customers untapped by its competitors, and give them a pocket friendly; more personalized shopping experience without comprising on the quality, brand value of their purchase.

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